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MITIQ Program and Acxiom are collaborating on a research focusing on Data Quality for Customer Information Systems.  We intend to have other companies invited to join the project and that any findings eventually will be published in research journals.

CCIQM Introduction

CCIQM White Paper

Talburt, John R., et al.

"An Algebraic Approach to Quality Metrics for Customer Recognition Systems," Proceedings of the 9th International Conference on Information Quality, 2004 (forthcoming).

News Press Release The 2004 CRM Leader Awards by Phillip Britt, Jason Compton, and Joshua Weinberger. Customer Relationship Management Acxiom, MIT ink one-year research contract to study firm's data quality, by Jake Bleed Arkansas Democrat-Gazette Acxiom, MIT to Research Data Quality, by Melissa Campanelli DM News

Acxiom, MIT to Research Data Quality, by Arkansas Business staff, Arkansasbusiness.com Daily Report Acxiom and MIT to Conduct Research on Data Quality for Customer Information Systems, Press Release, Yahoo Finance
 

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